Chef Yancy Essay Example

Chef Yancy Essay Example Chef Yancy Essay Chef Yancy Essay The Trends that I’m making today is about cupcakes. The cupcakes has been the reigning sweet of pop civilization for some old ages now. animating non merely recipes entirely but manner graphics and collectables. The New York Times have been stand foring all types of cupcakes for illustration marshmallow cupcakes. Brownies. caramel. pudding and cocoa bit. The First reference of the cupcake can be traced as far back in 1796. when a recipes notation of a ’Cake Cookery . The earliest certification of the term cupcake was in 70 five formulas pastry. Cakes and Sweets meets in 1828 in Elizabeth Leslie’s formula cook book. In the nineteenth century they use to bake Cakes in clayware cups. remake or casts. Then took their name from the cups that were baked in. This is the usage of the name that has remain. and the names of Cup Cake is now given to any little bar that is the size of a teacup. The other sort of Cup Cake referred to a bar whose ingredients were measured by volume. utilizing a standard-sized cup. alternatively of being weighed. Recipes whose ingredient were measured utilizing a standard-sized cup could besides be baked in cups ; nevertheless. they were more commonly baked in Sns as beds or loaves. Subsequently on when the usage of volume measuring was acknowledge in place kitchen these formulas became known as 1234 bars or one-fourth bars. so call because they are made up of four ingredients. One cup of butter. two cups of sugar. three cups of flour. and flour eggs. They are obviously xanthous bars. less rich. and less expensive than lb bars. The name of those two major classed of bars were intended to signal the method of baker. Cup Cakes uses a volume measuring and Pound Cakes uses a weight of measuring. Now day’s cupcakes are really popular they have been around for many old ages in different bakeshops. eating house and chiefly food market shops. There are some many alone cupcakes out at that place such as Bee Sleet cupcakes. Black Cat cupcakes. Chocolate Chip cupcakes. Black Cherry cupcakes. and my favourite Strawberry cupcakes with the jimmiess. Cup bars are truly non that expensive and everyone loves cupcakes. I even make them myself at place. Do I believe that cupcakes are of all time traveling to stop NO But I read that a few old ages back that shops drew a line stating that the sugar high might be over. Stating that it didn’t have the epicurean that it one time had. In the early twenty-first century a tendency for cupcakes stores. which are specialised bakeshops that sell small or nil except cupcakes. was develop in the United States. playing off of the sense of nostalgia evoked by the bars. In the New York City. cupcakes stores like Magnolia Bakery gained promotion in their visual aspects on popular telecasting shows like HBO’s and Sex and the City. Crumbs Bake Shop. a promotion traded concern running the largest cupcakes store concatenation in the U. S. reached its peak stock monetary value in 2011. Worsening gross revenues. due to competition from locally owned mom- and- dad forte shops every bit good as increased competition from food market shops. caused a crisp diminution in the company’s chance and stock monetary values in 2013. Which made the Wall Street Journal studies that the market for luxury cupcakes Dallas bakeshops like scattering Cupcakes or Creme de la cookies is all but done for. Rumors has it that Crumb is one of many cupcakes sellers around the state they’ve unfastened in the past decennary with a focal point on calories- loaded pastries and premium monetary values to fit. And yet the concatenation is presently sing important downward gesture: 2013 gross revenues to approximately $ 57 million a downward that Crumb blames in portion on Hurricane Sandy. But reading on assorted analysts. the Journal found plentifulness of pessimism to travel about: as Darren Tristano. executive frailty president of nutrient industry consulting house Technomic put it. the cupcake crazed was merely a short-run tendency. Their starting to see a existent saturation†¦ Demand is level. And rather honestly. people can bake cupcakes. Of class those within the industry. like Yogen Fruz co-founder Michael Serruya. takes the opposite position: Serruya merely did a 10 million fiscal trade with Crumb and says the gourmet- otherwise. Which mean that decidedly hold confident that cupcakes was traveling to be about for a really long clip. On the expensive field of cupcakes I truly don’t think that cupcakes are truly expensive. I think that they should maintain cupcakes about longer because they have came up with all types of different cupcakes. Different manners of cupcakes and they besides came up with a cupcake bar for kids. Besides if there wasn’t for cupcakes how would coat would of all time be bing. It this one bakeshop in Chicago where I use to travel up as a child around my old house and I that bakeshop is still standing today. That tells you that cupcakes are still at that place. I don’t believe its how you make the cupcake I think it is where you sell the cupcakes at. For blink of an eyes If I was to travel to a egular vicinity and I see a bakeshop that is closed down that state me that whatever they where selling in that bakeshop that did non win and likely travel to another location. The most popular topographic point around the universe that sells the best doughnuts is Dunkin’ Donuts. Since Dunkin’ Donuts’ comparable gross revenues growing stood at 2. 8 in 2011. The figure accelerated to 7. 2 % in the first one-fourth of 2012 helped by the debut of new menu points such as Hillshire sausage sandwich in the 4th one-fourth of 2011 and Angus steak and egg sand which at the start of 2012. These offerings besides helped clients view Dunkin as a eating house concatenation offering more than merely java or doughnuts. Further the sale of Dunkin Donut K-cups compatible with Keurig individual cup beer makers. is besides a hiking the gross revenues at its eating house. Comp gross revenues slowed to 4 % in the 2nd one-fourth. which was by and large in line with the company outlook. We expect the figure to remain in a similar scope in the long term. Dunkin’ Donuts plans to duplicate the figure of eating house in the U. S. to 15. 000 in the following 20 old ages. In 2012. the eating house concatenation added 260-280 eating house in the U. S. The company still has no presence in the province of California. were it is working on constructing infrastructural demand needed to back up its operations. The western portion of the U. S. represent a important growing chance for Dunkin since its incursion is merely one shop for one million people. There are other provinces to. like Texas. were the eating house concatenation has a limited presence and had late unveiled programs to spread out rapidly. Since the eating house are franchised. merely a fraction of the entire capital outgo is incurred by Dunkin’ . In 2011 the eating house concatenation added 243 mercantile establishment in the U. S. while capital outgo for the entire company stood at $ 19 million. So. they don’t expect its enlargement thrust to set a strain on its balance sheet. Well I know that decidedly have to look out for Starbucks the greater the presence. the more hard its gets to prolong high comp gross revenues since the new restaurant start cannibalising the gross revenues of bing 1s. Starbucks faces similar state of affairs back in 2008 which forced it to close some of its shops in the U. S due to spread outing excessively rapidly. I have a $ 34 monetary value estimation for Dunkin Brands. which is about 15 % above the current market monetary value. So you see if it wasn’t for Dunkin’ Donuts for maintaining their selling trade name up it would likely be really difficult for us to happen and delightful doughnuts. I can candidly state that I love Dunkin’ Donuts and I shop their all the clip. I can believe Starbucks will even seek to come out. Quite frankly I think Starbucks are a clump of transcript cats and at any sum of clip I think at that place small tendency is traveling to travel down the drain. And to my cognition there is no donut topographic point that isn’t better that Dunkin’ Donuts.